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Business With Chronic Illness
Building a business as a woman entrepreneur with chronic illness comes with realities that most business advice never addresses — burnout, unpredictable energy, and the need to put health first while still wanting meaningful growth.
This Show changes that by having conversations about sustainable business, podcasting, and long-form marketing for women entrepreneurs living with chronic illness and autoimmune conditions.
Latest Episodes
5 Marketing Assets That Keep Working When You Can’t
If your marketing depends entirely on social media, algorithms, or constantly creating something new, your business can become harder to sustain when life changes.
In this episode of Business with Chronic Illness, Nikita Williams breaks down five marketing assets that can help your business stay visible, nurture relationships, and continue creating sales even when your capacity changes.
You’ll learn why
Is Your Marketing Growing Your Business or Just Giving You More Work?
If your marketing only works when you are actively showing up, posting, creating, and being visible, then every time your capacity changes, your marketing will slow down too. That is the reality for most women building businesses while living with chronic illness, navigating burnout, or simply trying to create space for the rest of their lives. And the answer is not to do more. The answer is to build a marketing system that keeps working even when you need to step back.
In this episo…
Why "Just Show Up" Is Business Advice Your Nervous System Can't Follow, and What Actually Works Instead | Anna Holtzman
You've heard it a hundred times. Post more. Get on video. Just show up. Nobody tells you what happens in your body when showing up feels physically unsafe, not just uncomfortable.
Anna Holtzman spent five years helping people with chronic pain while hiding her own migraines. She thought that's what it meant to be professional. By the end of every day? Headache. The concealment itself was feeding the migraine pattern. In this episode, Anna and I talk about the mask we wear t…
Rebuilding Your Capacity After Caregiving Burnout and Business Loss | Erika Coleman
What if the way you measure success is actually what's burning you out? Erika Coleman thought she had it figured out. Give your best, maybe a little more, and things work out. It worked for years, until it didn't. In 2022, her mom was diagnosed with terminal brain cancer. And for the next 14 months, she watched her business sales and her mom's health drop in tandem. She gave more and more and more, following every rule, checking every box. But the results didn't go up. Th…
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